lead generation funnel

Lead Generation on Steroids – A business building strategy that works.

admin Lead Generation, Online Marketing, PPC

How large businesses use Pay-Per-Click marketing funnels to create hundreds of on-demand leads per week A steady supply of leads is the lifeblood of any business. If a business is struggling, it’s usually because they lack efficient, purpose driven sales process. In the article below, I’ll outline how we use lead generation techniques to deliver a solid stream of high-quality …

search engine optimization

Get Listed on Google

admin Online Marketing, Search Engine Optimization

Anyone who has searched for a service or product online can see how valuable it is to have a prominent listing on Google. If your company comes up first, there is an 80% chance the customer will contact your company. If your company’s website is listed on page two or three, the likely hood of a customer contact drops to …

Social media is great, but you should still host news on your website

admin Online Marketing, Web for Beginners

The effectiveness of social media, as a tool to reach out to customers,  continues to grow. It’s a great way to create brand awareness and communications between your brand and your customers or fans. But there are several important reasons to host these messages on your website, as opposed to only on Twitter, for example. The best use of social media is …

Visual Representation of On-line Marketing

admin Online Marketing

Had to share this.  It’s an amazing info-graphic showing the different components of on-line marketing. It shows eight different components of internet marketing and timelines for each. Internet marketing can be incredibly complex when you consider the intricacies of organic search engine optimization, lead generation, email marketing, social media marketing, pay-per-click, analytics and conversion optimization. When a company becomes fully …

website for bands and entertainers

Morpheus Launches Entertainment Website for Bloom

admin news

Morpheus Launches Entertainment Website for Bloom Bloom is a Calgary band. We helped Bloom get exposure by  creating a website that contains all the magic ingredients: photos, music, videos, bios and links to multiple social media sites. Youtube videos, updates on Twitter, music on Soundcloud, and lots of Facebook updates – the site we built interacts with and connects to them all. The …

social media marketing

Why Use Social Media

admin Web for Beginners

In this video, the Internet Advertising Bureau UK is interviewing a marketing manager at Microsoft.  For those  marketing a company and asking the question “why use social media”, they discuss some of the real world benefits in this video and why companies are moving their marketing dollars to this channel. They discuss how a large percentage of people check their …

what is blogging - diagram

What is Blogging?

admin Web for Beginners

Blogging is a internet marketing tool that has proven to be an extremely useful way to reach a target market. For many who are just starting to market online,  “what is blogging?” is still a relevant question. Blogging is a way to easily deliver current news, an online journal or other information to the world wide web.   The word …

Changes in the online world in 2011

admin Web for Beginners

Want to know the size of the internet?  or how many users use Facebook compared to Twitter?  The following link contains answers to those questions and much more.   A very interesting read that shows internet use across the globe in 2011. http://royal.pingdom.com/2012/01/17/internet-2011-in-numbers/

new website design calgary canada 2011

How does a website help your business?

admin Web for Beginners

How does a website help your business? When considering any business improvement, it’s important to consider the benefits vs the costs.   More often than not, your website is your customer’s first contact with your company.